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About (Co)Lab

Get to know us

Georgina Bailey

Founder & CEO

I am a highly motivated CRM and Email marketer with over six years of experience, including retail, e-commerce, and healthcare. Experienced in developing and executing CRM strategies, boosting customer engagement, and enhancing loyalty schemes. Proficient in automation, data analytics, and cross-channel marketing, I combine creative thinking with data-driven insights to deliver meaningful results. Passionate about creating strong customer loyalty, driving retention, and optimising user experiences to support business growth.

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Working From a Cafe

Experience

I bring experience from both client and agency sides, giving me a unique insight into what brands need to succeed. I’ve managed day-to-day performance in-house and driven strategic growth across dozens of e-commerce businesses on the agency side, so I understand the pressures, priorities, and how to turn ambitious goals into actionable results.

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Get in touch

If you’re ready to take your email marketing to the next level, let’s connect — I’d love to discuss how we can grow your campaigns, boost engagement, and drive measurable results.

Let's Talk

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